our brand

Joulala is for the bold, curious and creative soul who craves authenticity, yet is laid back and approachable. 

If you are playful and know how to have fun, but also know when to get serious about your dreams and the dreams of the wider world... 

Then Joulala is for you

If you love to express your uniqueness through what you wear and want to shop consciously… 

Then Joulala is for you

We donate a portion of every purchase to worthy causes that you can feel good about. Each piece of jewelry is a reminder to you that you are making a positive impact on the world. 

We are a jewelry brand based in Berlin. Multi-culturally inspired, thoughtfully crafted designs are transformed into unique and alluring pieces of daily body wear. 

Joulala offers edgy, refined, contemporary jewelry for seekers, explorers, and curious souls. 

For us, it’s not just business as usual. We are on a mission to create jewelry that makes you not only look good, but also feel good… 

And you get to do good too! For every item you purchase, we give 10% to selected partner charity organisations. We believe you are most confident when you feel good inside and out!